VOL.01 · AUTUMN 2026PARTNER STORIESIncheon · Seoul · Jeju

Dananuri Journal

With Dananuri, onto a bigger stage

From small local producers to brands that went global: partners who teamed up with Dananuri and found new opportunities on the big stage of duty-free.

Myeongdong, Seoul. HBAF's flagship store here has become a stop on many travelers' itineraries.

Cover story

Partner Interview · HBAF

From a struggling almond importer to the snack travelers queue for

Ten years of Honey Butter Almond, and how HBAF became Korea's must-buy snack

A small almond importer started making flavors, and changed what travelers carry home from Myeongdong and the airport.

Oct 27, 2026·6 min readRead story →

In this issue

05 STORIES

Sunset over the tidal flats of Korea's west coast, where the laver grows.

INTERVIEW

Gwangcheon Kim

From a Joseon-era laver market to tables in 70 countries

Gwangcheon has traded laver since the Joseon era. A company founded by a local wholesaler now earns more than half its revenue abroad.

Oct 27, 2026 · 6 min read

Jeju tangerines before harvest. Tamnawon dries them without additives.

INTERVIEW

Tamnawon · Ilhae Co.

A whole Jeju tangerine, wrapped in chocolate

Not tangerine flavoring, but a whole dried tangerine. How a juice-concentrate supplier made a dessert for travelers.

Oct 27, 2026 · 5 min read

A tangerine orchard at harvest. Hahyo village is known for some of Jeju's best tangerines.

INTERVIEW

Hyohyomam · Hahyo Salon Cooperative

Twenty-five village mothers, one cookie, and the airport

Women in Jeju's mildest village found a way to use tangerines all year round. Their village cookie now meets travelers in duty-free.

Oct 27, 2026 · 5 min read

INSIGHT

Incheon International Airport, where the last shopping of the trip happens.

INSIGHT

Dananuri Editorial

Laver and snacks instead of luxury: the 2026 duty-free basket

International food sales at airport duty-free have jumped. What changed, and what should brands prepare?

Oct 27, 2026 · 4 min read

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